Since its inception in late 2015, Kieran Williams’ Shall Not Fade label has been moving at an unstoppable pace, dishing out no less than nine EPs in its first year of operation on an underground scene where it’s become increasingly difficult to exist, let alone to stand out.
With already four records out on the mother ship – Steve Murphy, Steven Be Calm, Nick Araguay and Pascal Viscardi, and another pair on SNF’s newly-established sister label Lost Palms courtesy of Aussie duo SONDERR and rising French producer Trudge, 2017 has opened under the best auspices for the Bristol imprint, not quite ready to ease off the gas pedal.
Latest to join Williams’ roster is CESTRAW honcho and Soul Notes affiliate Adryiano, who serves up a mouthwatering menu of Chicago house-flavoured delicacies and further solar-powered boogie for the summer to come. Premiering over our channels, ‘Do Not Brag‘ is a straight infectious pumper, fusing the oh-so-classic jacking hats patterns with silky smooth pads, acid bass jolts and jolly claps, ensuring its steady swaggering groove will offer the crowd a 100% rapturous moment on the dancefloor. Bounce!
Not So Easy EP is released via Shall Not Fade on 19th May, pre-order a copy from Bandcamp.
A1. Not So Easy
A2. Do Not Brag
B1. Like Glue 4 U
B2. Unseen Yet